Work Smarter Not Harder

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Efficiency is not just a buzzword; it’s a game-changer. You’ve probably heard it countless times, but here’s the real question: Are you truly living by it? Or are you caught in the never-ending cycle of working harder and harder? Well, today we’re putting an end to that. So, what are you waiting for? Tune in now and unlock the secrets to optimizing your business for maximum efficiency and success.

[00:00] Arnold Schwarzenegger Introduces The Show!

[00:28] In this episode, Igor explores the concept of working smart versus working hard and discovers why putting in excessive hours isn’t always the path to success.

[01:55] Working Smart, Not Hard:

  • You can only make so much if you apply the concept of hard work.

  • I used to feel guilty if I wasn’t working very hard.

  • I would intentionally take on massive amounts of work, thinking that’s what’s going to lead me to a much greater income to much greater prosperity.

  • I realized that working hard is a disadvantage and that the only way to scale beyond that would be to figure out ways to work smart, where one action you take can have a tremendous impact on your day-to-day existence.

  • Stream the episode, to dive deeper into what working smart looks like in the world of online marketing. 

[04:33] The Value Of Having Multiple Offers In Your Funnel:

  • By having multiple offers in my funnel I was able to increase the average customer lifetime value, or the average transaction size.

  • I only referred so many customers to that offer and ended up making over $100,000.

[06:21] Igor’s Book On Email Marketing:



Igor Kheifets is an amazon best-selling author of the List Building Lifestyle: Confessions of an Email Millionaire.

He’s also the host of List Building Lifestyle, the podcast for anyone who wants to make more money and have more freedom by leveraging the power of an email list

He’s widely referred to as the go-to authority on building large responsive email lists in record time.

Igor’s passionate about showing people how to live the List Building Lifestyle.