Is Your Network Really Your Net Worth?

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We’ve all heard the phrase your network is your net worth. But is it really true? Tune in to learn how building a network can be vital in getting clients without running any ads. 

[00:00] In this episode, Igor discusses the concept of networking, how important it is, and how you can leverage your network to skyrocket your business. 

[00:34]  Do you like Igor’s AI-generated voice?

[01:38] Why was the network more important in the beginning?

  • Your network is more important at the beginning than it is after you’ve established yourself.

  • Once you’ve established yourself, people will kind of seek you out in many ways.

  • As a beginner you’re not necessarily running ads right away, if you’re like a service provider, you’re probably looking to get clients without running any ads. Because you don’t really have a margin, you don’t even have a budget.

  • As an affiliate, I don’t think a network is what’s important as an affiliate.

[02:43] Networking As An E-Farmer:

  • As an e-farmer, I think your network will be really narrow to your particular niche or shaking hands with people who control audiences through big email lists. That might be important if you want to negotiate deals, but I wouldn’t call that a network.

  • If you’re an e-farmer who isn’t necessarily building any particular business, building a network will be a lot more important for you than if you were to just promote a supplement offer.

  • Initially, the network is not that important, until you grow bigger, and once you’ve made enough money to cover your bills, you start thinking, “Can I build something interesting? Can I build a legacy? Do I want to like or do I have a passion for something?”

  • A lot of people start out as e-farmers, promoting other people’s products. They eventually build their own stuff.

[06:06]  Igor’s Book On Email Marketing:

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WHO IS
IGOR KHEIFETS

Igor Kheifets is an amazon best-selling author of the List Building Lifestyle: Confessions of an Email Millionaire.

He’s also the host of List Building Lifestyle, the podcast for anyone who wants to make more money and have more freedom by leveraging the power of an email list

He’s widely referred to as the go-to authority on building large responsive email lists in record time.

Igor’s passionate about showing people how to live the List Building Lifestyle.