The Painful Reality Of The Traditional Workplace Model With Greg Langstaff

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Are you tired of your job and seeking a change? Greg Langstaff has been in your shoes and is here to share his story. Tune in to hear how he went from struggling to find a job in the US to becoming a successful entrepreneur. Discover his tips and tricks for writing a killer resume, acing interviews, and winning over potential employers. Learn how to take control of your job search and achieve the career of your dreams. Join us as we dive into Greg Langstaff’s story and explore how he can help you do the same.

Guest: Greg Langstaff, a Canadian who quit his job as a student coordinator at New York University and became a multiple six-figure earner by teaching others how to write a resume, how to get a job and how to be liked by a potential new boss.

[00:00] The podcast explores Greg Langstaff’s story of how his really interesting business model allowed him to live life on his own terms, and how you can do the same. 

[02:00] Why do people pay Greg?

  • People do have a job that I’m working with, and they just don’t like that job anymore. They feel like it’s time to move on.

  • I certainly work with a lot of people who are unemployed and maybe feeling desperate or feel like they’re missing out. That’s sort of my audience.

[02:29] How did it all start for Greg?

  • It started from a very painful job search experience.

  • It’s pretty hard to get a work visa as an entry-level employee, but I did want to stay in the US after school. So I spent probably eight months searching for a job in the US.

  • I was living at the Career Center, learning the best ways to write resumes and do interviews, and then like just tons of experimentation on my own.

  • I did get a few job offers that got pulled after I told them I needed a visa. I landed offers from the first three jobs I applied to and then I just started helping friends and family with resume writing and job searching. I decided to start a little side hustle and that’s kind of how it kicked off.

  • I started a Squarespace website and did some Facebook ads to me that are not ads, but just organic Facebook content and my personal network and that was how it all started.

[06:23] Committing Full Time:

  • I was waiting around for a promotion to come up. And eventually, there was like a manager role above me opened up. And I had been waiting for this to happen for like nine months.

  • So I applied, as did some of my colleagues to get to the final stage of interviews.

  • The next day after I found out, I made a spreadsheet to see how much money I would need.

  • If I worked six more months, I could afford to cover myself for a year at the current amount of income I was making in the business, which was like half my living expenses.

  • So I finished out those six months. And I did not end up using any of that savings. Because as soon as I dedicated myself full-time to this job, everything changed.

[10:05] Dish-collecting and Dishwashing: 

  • When I was working, I added experiences. It was as far as workplaces go that really helped shape my perception and identity when it comes to this stuff.

  • One when I was working in, what you’d call a Starbucks, I was working in one of these aromas, and I was a busboy. They put me on dishwashing and dish-collecting duties.

  • I was really annoyed because in my time there of about six to seven weeks, I’ve seen three or four people come in, and first off, they didn’t put them on the dishwashing, they put them either at the cash register or in the kitchen.

  • Or I’ve seen other people kind of move places like go from kitchen to front or from front to the kitchen. And what’s really interesting is that I felt that the preference, the promotional preference was given to other people for no apparent reason. 
  • That’s bad for two reasons First, because there’s no progress. Like if I have to wake up, go to work, and wash the damn dishes every day for six weeks. There’s really no variety in it, and it kills me.

  • The second reason is, I felt butthurt like, why would someone deserve to be, talking to the customers, and not me, it made no sense to me, so I quit very quickly.

[12:28] The ‘Idiotic’ Mindset:

  • People who didn’t try to think people who were sort of locked into a certain mind frame, or mindset and, and behave like idiots in the context of what we were trying to do.

[15:49] The Importance Of Having A Sense Of Control:

  • I’ve been doing a lot of behavioral therapy and more classic psychology stuff and reading a lot about it.

  • I’ve discovered that for me life became about control, meaning that I feel great when I feel in control. And I feel bad, terrible, anxious, and paranoid when I’m not in control.

  • I didn’t understand why it bothered me so much when I would like to have an argument with somebody or didn’t see eye to eye with somebody about something. And I would literally be paranoid about the whole situation.

  • That made me lose a sense of control. But if I was on great terms with everybody, if I knew that people liked me, that made me feel like I have control, because these people wouldn’t hurt me.

  • Becoming an entrepreneur and being my own boss, gives me such satisfaction and pleasure and a sense of control.

[16:03] Military Is Not For Everyone:

  • I couldn’t stick too long in the army. I graduated from the Military Academy but I couldn’t really do the army much longer after that.

  • I’m being told what to do by idiots who tell me when I can go and go home and you know when I can do this, when can I eat like I lived a life where I was told where to walk, how to walk, when to eat, when to stop eating. when to rest, when to stop resting.

  • So living a life where I had zero control, which, on one hand, is safe, because you don’t really have any responsibilities besides executing orders. But on the other hand, you also have zero control.

[20:14] Jobs vs. Business:

  • I see jobs as the same thing, somebody’s telling you when to come, when to go, when to go on vacation, when to come from vacation, how much money you’re supposed to be making, and what’s your value.

  • I think being an entrepreneur is so much better because of all the freedom you get.

  • It was frustrating in my work that no matter how hard you worked, or how well you performed, you got the same paycheck every month. It’s not motivational.

  • I started to realize that versus here, the better you do, the higher you perform, the more money is coming in. And that is very motivating.

  • Being an entrepreneur and coming up with your own work schedule and coming up with your own to-do list and setting your own goals, is that your business will challenge you in many different ways.

  • Even if you don’t feel like working, you will often not have the opportunity to look busy. Because at the end of the day, the results will show the numbers won’t lie.

  • The bigger your business grows, the more you’ll have to manage it by the numbers. 

[24:53] Managing Your Business By The Numbers:

  • I look at the numbers at the end of the month or during the week or whatnot.

  • Everything is governed by numbers. And if the numbers don’t show a good picture, ask the question of the team members who are responsible for that department, or I have to ask questions of myself.

  • And I have to look in the mirror and actually say, “Look, this is not looking good. And this is not looking good. And you’ve been, you’ve dropped the ball over here, and you didn’t pay attention to this thing.”

  • All of a sudden you get this sense of urgency to go and prove things. A little bit of fear will always keep us on our toes.

[26:41] Is Having A Stable Job A Good Thing?

  • Having a sense of security with your job is misleading because you can be fired at any moment, plus, the potential of where you can grow is highly, highly limited.

  • My business is helping people grow their online businesses. And for many of them, it means starting them from scratch.

  • I noticed that not everyone should be an entrepreneur. I noticed there are some personalities and some people with life experiences that molded them in a way where they just can’t handle being an entrepreneur.

  • It really in my mind depends on your mindset toward solving a problem. Because if you are the type of person who thinks, “this didn’t work out, that’s not fair”, you’re not cut out for it.

  • If you see a problem and immediately think this is on me, I have to resolve it. Then you have what it takes.

[30:38] Build A Relationship: 

  • If your emails land in the inbox, assuming that you’re being delivered, which it ain’t always the case. It does come down to them recognizing your name as well.

  • Clients call and say, “I feel like I already know who you are.” Because they are probably watching a few dozen of my videos, which are just me pointing my phone at my face and talking. That’s the name recognition you’re talking about.

  • There has to be a relationship, not just a transactional email exchange. 

[32:25] Significance of Video Content And Social Media:

  • If you are able to do video content, you will always benefit from it.

  • Most people don’t want to do video content. Most people don’t actually want to appear on camera. Most people want to be incognito.

  • Either they’re not allowed to because they have a job and they don’t want you to know.

  • Your presence on video is very organic and very genuine. 

[35:03] Connect With Greg Lanhstaff:

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WHO IS
IGOR KHEIFETS

Igor Kheifets is an amazon best-selling author of the List Building Lifestyle: Confessions of an Email Millionaire.

He’s also the host of List Building Lifestyle, the podcast for anyone who wants to make more money and have more freedom by leveraging the power of an email list

He’s widely referred to as the go-to authority on building large responsive email lists in record time.

Igor’s passionate about showing people how to live the List Building Lifestyle.