Starting your first-ever affiliate promotion can be overwhelming which is why most of you don’t make the jump. Tune in to learn Igor’s fool-proof strategy for running your first promotion.
[00:34] In this episode, Igor reveals a simple strategy to run successful and seamless affiliate promotions.
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[01:59] Begin here:
- Write the emails and invite people to either a webinar that’s done by the product creator or if there’s no opportunity to do a webinar, then just mail to a sales page directly.
- I would do that for seven days, every single time, coming up with a different frame every single day, like once a day or twice a day.
[02:26] Brainstorm multiple frames:
- I would just frame, frame, frame until I find the one frame that hits.
- That’s if you’re not comfortable with video or building pages.
[02:36] Get comfortable on-screen:
- If you’re a little bit more advanced and you are comfortable with doing videos and building super basic pages in something like click funnels, for example, or any kind of drag-and-drop builder like WordPress.
- I would recommend you do it if you would turn your frame marketing into videos. So rather than writing a 500-word email with your frame and a bridge to a solution.
- I would basically speak out my emails into video, and I would make a call to action in the video to sign up to either go buy the offer or sign up for a webinar.
[03:34] Tips for presenting high-ticket offers:
- I usually choose high ticket offers. $1,000 1000, $502,000, $5,000.
- When you want to sell something as expensive as that, a webinar is what works best.
- But if I was promoting a $50 item, I wouldn’t do a webinar. I would do frame videos.
[05:55] The triangle of trust:
- Email to a page that contains the video, and underneath the video, I would place a link to go and buy the product. It would be very simplistic. And this strategy is called the triangle of trust first learned from Frank Kern.
- Basically what it states is when I’m having you open your email and then read the email, then click the link and take you to a different media.
- When I’ve done that, it is so much easier to create a conversion.
[05:46] Igor’s book on email marketing:
Visit www.igorsbook.com to learn more.