How To Sell What You Don’t Own

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How to make money without managing a product? Let’s talk affiliate marketing! Join me in discovering how I scaled from $10,000 to $80,000 per month, all while being a nomad. What are you waiting for? Tune in now!

[00:00] Jack Dawson Introduces The Show:

[00:50] In this episode, Igor discusses the immense potential of affiliate marketing as a lucrative income stream, emphasizing its advantages such as passive earnings without product ownership, leveraging LeadPages, and the scalability and flexibility it offers compared to traditional business models.

[02:05] The Appeal of Affiliate Marketing:

  • Affiliate marketing appeals to me because I can earn half the revenue from a product sale without the responsibility of managing the product itself.

  • Consider LeadPages as an example; it offers substantial commissions, including recurring ones. So, when I refer someone to LeadPages, I earn a commission initially and receive continuous payments as long as they remain a member. This setup allows me to generate passive income.

  • Moreover, it enables me to profit from promoting a product that I wouldn’t create myself due to the significant investment of time, money, and expertise required, like LeadPages.

  • Despite this, I benefit from the product’s existence in the market while adding value to those I promote. The beauty of affiliate marketing lies in its potential to generate substantial income.

  • Conversely, with affiliate marketing, starting from scratch with just a laptop is feasible, potentially surpassing a traditional store’s earnings within weeks or months, minus the risks, and location-independent.

  • You could be a nomad or move between different climates without impacting your income. 

[04:34] Generating Substantial Income:

  • Surprisingly, my income remained stable due to various income streams set up through affiliate marketing, including passive ones that continued to yield commissions, even during my non-working period.

  • With systems, scaling to increase income without increasing working hours is possible. Hence, my belief in having an email list ties into what you mentioned earlier.

  • Regarding my team, initially, until I reached $10,000 a month, I worked alone—quite vigorously, I might add. It was a one-person show, with me handling most tasks manually.

  • As I learned more about automation and systemizing work, I began delegating tasks, using software or outsourcing. This shift significantly propelled my business; I scaled from $10,000 to $40,000 per month and eventually hit $80,000 per month when my daughter was born in November 2012. Since then, I’ve continually expanded while reclaiming more of my time.

[07:23] Igor’s Book On Email Marketing:



Igor Kheifets is an amazon best-selling author of the List Building Lifestyle: Confessions of an Email Millionaire.

He’s also the host of List Building Lifestyle, the podcast for anyone who wants to make more money and have more freedom by leveraging the power of an email list

He’s widely referred to as the go-to authority on building large responsive email lists in record time.

Igor’s passionate about showing people how to live the List Building Lifestyle.