Igor’s Secret Tip for a Swift and Free List Building

Hi. I’m Igor Kheifets. And this is the list building lifestyle. The podcast for anyone who wants to build a wildly profitable email list working from home. If you’d like to make six figures travel the world and help people improve their lives in the process, this podcast is for you. I also invite you to claim a free copy of my bestselling book, the list building lifestyle Confessions of an email millionaire at www.igorsbook.com. Get the free book plus $3,000 bonus package that includes my best capture page templates, email, swipe files, and traffic blueprints, visit www.igorsbook.com for details. And now it’s time to claim your list building lifestyle.

00:51

There are a lot of people out there who either don’t necessarily have something to sell, they don’t necessarily want to use paid advertising as their way of building the list. What do you say to those people?

01:02

So, the most common thing that people do today is they either hit YouTube and they want to become you know, V loggers if you will, right. So, it’s like a new form of blogging is no relogging. And they believe that by siphoning traffic off of YouTube, which is like the second largest search engine right now, and is still fairly easy to rank, they’ll be able to build their list. And the other I guess, part of the same thing is Instagram, right, you get a bunch of people on Instagram, they’ll follow you and they’ll be happy to swipe up or left to right or down whatever and get on your list. Now, you see, I have a friend who actually runs a really big YouTube channel in the dating space. And he’s got about 77,000 YouTube subscribers. Now, in every video, what he does is he tells people to go to this website, download my checklist, go to this website, download this cheat sheet, go to this thing, sign up to my webinar, and I was having a conversation with him last year. So, I don’t know what he’s doing this year. But last year when he had 77,000 subscribers on the YouTube channel that he updates every single day, by the way. So that’s a lot of like video editing work and stuff like that optimization stuff happening there behind the scenes, he told me, and I then showed me his MailChimp account, he told me that he had a subscriber list of about 1600 people. Hmm, with all that work. Now that’s nothing, I can build a subscriber list of 1600 people before this time tomorrow with paid advertising, and I’ll even break even in the process. So, to me, doing it with free traffic today is simply not smart, you will only do it unless you don’t have any other choice. And even then, I would still suggest a different strategy, a strategy I suggest to all of my students, but it still requires your own product, which is why again, I’ll circle back to the whole, you should create your own product idea because it gives you tremendous amounts of leverage. And here’s what I mean by that. Imagine you do have a product and then imagine you sell that product for a fair fee of $297. And let’s just say your product is in the unknown influence space, right. So, you teach other people how to influence using conversational tactics or conversational hypnosis or whatever. Now, at this point, if you don’t have money, at the very least, you can now approach other people or their influencers, other people, tribes and audiences in the influence sales, hypnosis, social dynamics, marketing, or any other one of these spaces that have anything to do with the concept of influence. And you can have those people promote your product. Now, if you’re smart, and you don’t have anything going on for you, you would simply offer 100% Commission for that product and you say, promote me to your audience and keep all the money, I’ll process I’ll pay you out, keep all the money, I don’t need the money. I’m only after building my business, I want to get the true asset, the buyers. I want to put people on my list who have done, you know, transacted with me in some way. And that’s exactly what I’ve done at one point in my business where I was making some progress with paid traffic but didn’t have the budget for it. So, I actually created a series of products and they gave away 100% commission on the front end and the back end, and got several people promoting me for a few months and generated a buyer list of 300 people that carried me to my first six figure year. So even though I was using free traffic still, I was using the best kind and that is, you know, endorsement traffic, if you will, from people with email audiences and specifically email audiences of customers who were investing money, not just time not just attention but money into the products within that particular niche that so that’s a really, really interesting dynamic because I’ve certainly talked to lots of people about joint venture or sort of worked before an affiliate work before. And I’ve certainly heard instances in which people say, oh, you’re gonna get 50%, or you’re gonna get 80%, etc., when they’re setting up partners, but this is actually the first time I’ve heard anybody talk about the idea of 100%, mainly to just get the list of etc. real buyers. But it makes perfect sense, because the amount of money that you would make off of that $300 product, even if it did, gangbusters is nothing compared to if you’ve got somebody who’s already bought a $300 product and is probably pretty likely to buy $1,000 or $3,000 product from you in the future and you have them on oh your list. It’s a tradeoff that you wouldn’t even think about. Exactly, because you’d be playing the long-term game and you would recognize that you should not get a customer to make a sale. That’s long-term the problem with most list builders, they get a subscriber on their email list to make a sale. I have a different mindset; I get a sale to get someone on my list. And that changes everything for me because most of my customers, at least the ones that I would call hyper active customers, are usually responsible for the bulk of my revenues and for the bulk of my profits, and they’re the ones who are my raving fans. Thank you for listening to the list building lifestyle, get access to the previous episode’s transcript of today’s show, as well as other exclusive content at listbuildinglifestyleshow.com. Also remember to claim your free copy of my bestselling book at www.igorsbook.com. It explains how we made millions with list building starting from scratch. Plus, I’ll give you $3,000 worth of free bonuses, including my best landing page templates, email, swipe files, and traffic blueprints. Go to www.igorsbook.com Now to claim your free package