My Decision To Leave Canada

Well, well, now into something. I’m here the one and only Samuel Jackson. Oh, wait a second stretch that is merely a digital imitation of Samuel. Yeah, that’s right, folks. It seems like some nerds wouldn’t have much time on their hands now. Gotta be doing intros for podcasts. But he ain’t just any podcasts on Nope. It’s a go kid finish list building my stats show. Now I’ve been in some thrillers in my time, but a podcast about let’s build. This is new territory, baby. Today, we’re diving deep into the wild world of levels of awareness and customer journey. That’s right. It’s like a Tarantino flip meets Black Friday, which level will the customer reach? Will it be a browsing live or shut up and take my money. It goes shut on to explain all about how to identify these different levels, and how to tailor your marketing strategies to each level. So, get ready to peel back the layers of this marketing. I mean, with the milestone list, ego keys fit. Let’s dive in.

01:03

I’m Igor Kheifets and this is the list building lifestyle. The podcast for anyone who wants to build a wildly profitable email list working from home. If you’d like to make six figures travel the world and help people improve their lives in the process. This podcast is for you. I also invite you to claim a free copy of my bestselling book, the list building lifestyle confessions of an email millionaire at www.igorsbook.com. Get the free book plus $3,000 bonus package that includes my best capture page templates, email, swipe files, and traffic blueprints, visit www.igorsbook.com for details. And now it’s time to claim your list building lifestyle.

01:48

If you think of a customer journey, as a timeline, there are different levels of awareness, going from the least aware about them even having a problem to the most aware.

02:02

So, I’ll give an example out of my personal life as I often like to do. Right now, I’m looking into different locations around the world where I could be living rather than living in Canada for basically two, maybe two and a half reasons. Reason number one, being that Canada is freaking cold for eight months out of a year, so I get to move around. And then the other thing is taxes. So Canadian taxes at a level where I’m at today seem to be pretty steep as well as there’s lots of hidden taxes as I was discussing this with my one of my best friends yesterday, there’s a lot of hidden taxes that you don’t really get to consciously see, but you end up paying for that like the Texas they incorporate it into the housing system, into the grocery bill into your now, gas bill and so on and so forth. There’s a lot of different stuff. So far, it basically is like 80 cents of taxes for every dollar that you make. And I’m really not comfortable with that anymore. I really don’t feel like I’m getting richer. Every year that passes by just feels like I’m just, you know, kind of staying exactly where I am, even though I’m making a lot of money. So, I started looking into different places around the world. And, you know, I’m So, a, what you’d call in the where, buyer, because I know what my problem is, I kind of know what my solution needs to look like. And now I’m just looking for the right solution.

03:39

But maybe two years ago, before I started looking into this stuff, I was a way less aware buyer. So, two years ago, I didn’t know what the most likely locations were for me . I didn’t know what I was looking for in that location. I didn’t know what a territorial tax system was. I didn’t know what a free zone is. So, I had to do lots of reading and research about this stuff. And I did opt into a bunch of lists, which I don’t even remember anymore. I even bought books that I never opened. But these days I’m a lot more aware as a prospect. All of a sudden, I’m not only opting in to different companies that are offering services such as you know, tax consulting and helping set up the corporation in a different country, and maybe helping with the residence and moving. But in addition to that, I also like actually paying attention even today. So yesterday I had a consultation with So, a person who specializes in Dubai. Today, I booked a consultation with somebody who I know actually made a move out of Canada themselves. And who’s also like, specializes in this stuff and actually had to pay them. Now the interesting thing is that I opted in to the list to book the consultation to pay them, I think is $350 per console. So, I’m probably a very, very responsive subscriber for them at this point, if they start emailing me, you know what I mean.

05:13

And that’s, that’s because my awareness, and a sense of urgency that I’ve got towards solving the problem is there, you know what I mean?

05:24

Because I could be, you know, when I’m when I was at the earlier stages of this sort of problem-solving journey, then I would like get eBooks and watch some videos about this and check different countries and what they have to offer, look into Portugal, look into Spain, look into other stuff. And, you know, I didn’t really bother to engage much, because at that point in time, I knew that, you know, I still needed days to collect my Canadian passport. I just settled in Canada. So, I didn’t plan on moving, I still wasn’t really sure about that. But as soon as like the penny dropped, in my mind is my mindset was set on, you know, what, I don’t want to live here for the next five to 10 years, I don’t want to keep paying taxes at the level that I am paying for the next five to 10 years, I don’t want to deal with a cold for next 510 years, as soon as those decisions were made, it’s a totally different approach, like my engagement, my focus is completely different. to the same extent, by the way, that if you’re, if you’re putting some So,, like, let’s say you’re promoting a supplement, right about losing weight, you will probably get a much higher response from a person who’s like six months away from their wedding versus somebody who’s just, you know, 25 years old, and just as, like unhappy about their looks or something, it’s gonna be different stages in life, different awareness level of the problem, different attempts, I guess, what I’m saying is, the media or the type of lead magnet you’re offering is definitely could be a differentiator between, you know, high quality lead and local elite, but it’s also about at which stage of the problem solving you find them. Because if somebody’s just started, at an IT firm, at the beginning of their IT career, but already hate it, when they’re in there, you know, lower 30s or early 30s, versus somebody who’s in it, kind of same job, but in their late 50s, I’m probably going to get a lot more engagement from the person in their late 50s. If I were to talk to them about it, but the potential of making money from anywhere in the world with the farming, it’s because they’re in a totally different stage of their life, they have a sense of urgency, they understand now, they’re not going to live forever, their health is on a decline. So, they take things a little bit more seriously than people who think they’re going to live forever.

07:53

They have worked that job for the last 1015 years, they’re sick of it, while the other person might say, well, I’ll stick to it for something else for five more years and see what happens.

08:04

These are the things to be aware of. So, nothing is a universal solution, right? You can just say that, you know, what, if I offer the webinars and everything I’m going to generate is going to be a high-quality lead, probably not the case. But to the same extent that, you know, an e-book is not going to get you only local elites. But all of these parameters do come into sort of this balancing act. And the best prospects are the ones that sort of hit this on many different levels, the right awareness, salutely, you know, level, the right, you know, stage in their life, the right lead magnet is hitting them at the right time and the right time of year. I mean, you try to talk to anyone about business decisions at the end of April in the mid-April.

08:53

That has nothing to do with taxes, for example, right? It’s very difficult to do because everyone’s busy filing their taxes. So timing is also important. And just, you know, I learned over the years that you can’t look at things as one dimensional sometimes like you have to accept that there’s gonna be multiple dimensions to everything.

09:15

Thank you for listening to the list building lifestyle, get access to the previous episode’s transcript of today’s show, as well as other exclusive content at listbuildinglifestyleshow.com. Also remember to clean your free copy of my bestselling book at www.igorsbook.com. It explains how he made millions with list building starting from scratch. Plus, I’ll give you $3,000 worth of free bonuses, including my best landing page templates, email, swipe files, and traffic blueprints. Go to www.igorsbook.com now to claim your free package