Starting out we’re focused on the product.
We want the best product that’s easiest to sell.
We want to market a superior product.
Something we can believe in.
Something we’d be proud to put our name on.
But that’s a mistake.
Product comes second to marketing.
What matters more than the product you’re selling is how you sell it.
This episode of the List Building Lifestyle describes the exact steps to follow in order to successfully market any product