From Dating to Pitching

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Let me ask you, have you ever wondered why throwing caution to the wind and boldly pitching products or services in every email is crucial? 🤔 Well, because it grabs attention, sets clear expectations, and increases the likelihood of conversions. 💥 Plus, it adds excitement and personality to your emails, making them more engaging for subscribers. 🎉 So join us today and get ready for a wild ride as we explore the power of pitching at List Building Lifestyle! 🚀

[01:58] Clear Communication and Intent: 

  • It’s essential to clearly communicate your intentions, be upfront and unapologetic about pitching products or services in every email.
  • Just as in dating, where honesty about intentions prevents misunderstandings, avoiding confusion is simple when you’re straight about pitching. 
  • Be clear in stating what you’re offering, this sets the right expectations for your subscribers.

[03:37] Redefining Value: 

  • Value in email content goes beyond just providing free information or tips. 
  • While these are valuable, it’s equally important to share principles, news, and entertainment.
  • By diversifying your content, you keep subscribers engaged and interested in hearing from you regularly. 
  • This approach ensures that your emails provide value beyond simple information, making your content more appealing and valuable to your audience.

[04:51] Establishing Authority: 

  • Maintaining authority in emails involves striking a balance between providing valuable content and maintaining perceived expertise. 
  • While it’s crucial to offer valuable information, giving away too much for free can undermine your authority. 
  • Instead, aim for a balanced approach where subscribers view you as an authority figure they can trust for guidance and recommendations.
  • By maintaining this balance, you ensure that subscribers remain receptive to your pitches and recommendations, ultimately leading to more successful marketing efforts.

[06:26] ] Igor’s Book On Email Marketing:



Igor Kheifets is an amazon best-selling author of the List Building Lifestyle: Confessions of an Email Millionaire.

He’s also the host of List Building Lifestyle, the podcast for anyone who wants to make more money and have more freedom by leveraging the power of an email list

He’s widely referred to as the go-to authority on building large responsive email lists in record time.

Igor’s passionate about showing people how to live the List Building Lifestyle.