Golden Rule Of eMail Marketing

What’s the perfect content-pitch ratio?

Frank Kern once said it’s 80% content and 20% pitch.

I used to stick to this ratio until I realized I wasn’t making any money. All this “value” I was giving away for free conditioned my list to take take take but not buy.

So I switched to a new model.

One which doesn’t require me to give anything while generating tons of good will with my list and getting lavish pay.


Find out in today’s episode of the List Building Lifestyle.

Who Is Igor Kheifets

Igor Kheifets is an amazon best-selling author of the List Building Lifestyle: Confessions of an Email Millionaire.

He’s also the host of List Building Lifestyle, the podcast for anyone who wants to make more money and have more freedom by leveraging the power of an email list.

He’s widely referred to as the go-to authority on building large responsive email lists in record time.

Igor’s passionate about showing people how to live the List Building Lifestyle.


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